Keep It Simple Marketing
Delivering customer focused Innovation Strategy, Business Model & Value Proposition Design to national and international clients.
Sectors:
Commercial & Healthcare Water Controls
Water Quality & Infection Control
IOT Enabled Business Models & Services - Washroom & Smart Building Controls
IOT Hardware and Cloud Technologies
Customer Value Proposition Design / Business Model Development
Cross Cultural / Cross Matrix Collaboration
Business Strategy & Market Development
Project Management (PMI Member)
International New Business Development & Sales / Export Sales
Languages: French, Basic Italian, Basic (HSK 2) Mandarin (Chinese)
Business Management (MD Level) / Full P&L
Change Leadership & Turnaround Management
International / Product Marketing / Brand Campaigns / Digital Marketing / Marketing programmes.
Agency Selection & Management
Consulting and Interim Management
Engineered Capital Goods / Packaging Machinery
FMCG / Food & Drink / Non Food / Consumables & Printed Packaging.
Carton Board & Plastic Packaging
CRM (Oracle, Sage, Salesforce, Microsoft CRM)
Website: www.keep-it-simple-marketing.co.uk
Phone Number: 00 +44(0) 7969 669 702
Linkedin: Mike Healey
Services offered to UK businesses:
International & Cross Cultural B2B Marketing and Sales Growth
Digital Marketing & Communications B2B & B2B2C
Marketing & Profitability (Return on Marketing Investment)
Sustainability & Climate Positive Business Models
Business Model and Value Proposition Development (Strategyzer)
Emotionally led story telling & ‘Lovemarks’ (Haidt, Roberts)
Physiology and psychology of the ‘emotional’ v ‘rational’ human (Basic Introduction for
businesses)Being Human in a Connected World (Presented Amsterdam 2019)
IOT, Connectivity and Humanity: ‘Just because you ‘can’ does not mean that you ‘should’.
Creativity & Innovation (Messy Problems and Ambiguity)
IOT and Ethics (Zuboff et al)
Sensors and Smart Buildings – Identifying and Communicating Value
Services offered to businesses in China:
European market entry for smart commercial building technology and smart water control systems.
European market entry for packaging machinery and equipment.
European business culture and practices.
Partners in China:
Collaboration with Intelli Collaborative Technology Co. , Ltd.(InCT) 英太利合智能技术(上海)有限公司
Shanghai City, China.